Double celebrations for World Breastfeeding Week

Somerset County Council is proud to celebrate two recent achievements to promote the benefits of breastfeeding to women during World Breastfeeding Week (1-7th August 2016).

World Breastfeeding Week 2016 promotes the essential role breastfeeding plays in the world’s survival and for good health and wellbeing.

‘Baby Friendly’ stage 3 status has been achieved for a second time by Somerset Partnership NHS Foundation Trust and Musgrove Park Hospital in Taunton, with the support of Somerset County Council. The celebrated UNICEF Baby Friendly Initiative (BFI) award is in recognition of the support provided on breastfeeding and parent-infant relationships.

Plus, it is a double celebration as both acute hospitals, Musgrove Park Hospital and Yeovil District Hospital have signed up to the Somerset County Council ‘Positive about Breastfeeding’ scheme. The scheme encourages public places and businesses to offer support and a warm welcome to mothers who wish to breastfeed when out and about and encourages them to initiate breastfeeding and do so for longer.

Councillor Anna Groskop, Cabinet Member with responsibility for Health and Wellbeing at Somerset County Council, said: “Our priority is to give every child in Somerset the best possible start in life. Achieving ‘Baby Friendly’ status is a very prestigious and hard earned award and I offer my congratulations to everyone involved in the process.

“The added bonus that both hospitals have signed up to be ‘Positive About Breastfeeding’ which is fantastic. The more businesses and public places that sign up to the scheme the more people will have warm and welcoming places to breastfeed their children.”

The services Somerset Partnership NHS Foundation Trust, Musgrove Park Hospital and Yeovil District Hospital provide include health checks, information and advice about breastfeeding and where to go for support for new mums, their babies and families. There are also antenatal programmes and breastfeeding classes available to improve the overall health and wellbeing of Somerset women and babies.

Suki Norris, Professional Lead for Children and Young People’s Nursing, Somerset Partnership NHS Foundation Trust, said; “Somerset Partnership who provide maternity services in Somerset are pleased to achieve the ‘Baby Friendly’ award for a second time. The assessment team confirmed that pregnant women and new mothers receive a very high standard of care.”

For information on the ‘Positive about Breastfeeding’ Scheme visit http://www.somerset.gov.uk

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For further information, please contact the Press Office on 01823 355020 or email pressoffice@somerset.gov.uk