Let the fizz go for your pocket and your health

Fizz Free February has launched in Somerset this month encouraging everyone to make the pledge to #gofizzfree for better health.

Somerset County Council is backing the campaign, encouraging people to ditch sugary drinks for twenty-eight days. The aim is to raise awareness of the health implications of drinking fizzy drinks which often contain high amounts of sugar.

Fizz Free February is a great way to reduce sugar intake by cutting out fizzy drinks. By going fizz free for all of February, it can help to reduce drinking sugary drinks for the rest of the year too.

Latest data from Public Health England on the nation’s diet shows that sugar now makes up 13.5% of 4- to 10-year-olds and 14.1% of teenagers’ daily calorie intake respectively, while the official recommendation is to limit sugar to no more than 5%.

To join in, just pledge to give up fizzy drinks for 28-days and look forward to the benefits it will bring

  • You could save £438 a year if you stopped drinking one bottle of soft drink, per day for a year.
  • Drinking just one 330ml can of fizzy drink a day could add up to over a stone weight gain per year.
  • Tooth decay is the leading cause for hospitalisation among 5–9-year-olds in the UK, with 26,000 children being hospitalised each year due to tooth decay – in other words, 500 each week.
  • For more reasons to quit fizzy drinks visit the Fizz Free February website.

Cllr Clare Paul, Somerset County Council cabinet member for health and wellbeing, said: “I am so pleased Somerset is supporting Fizz Free February. It is a fantastic way to cut down on sugar and make positive changes. “My son and I will be doing our best to take a moment to think about our drinks choices through Fizz Free February. Good luck to everyone else who going fizz free.”